Secuoya Studios’ morning programs continue to be the top choice for thousands of Andalusian families. Hoy en día and Mesa de análisis accompany viewers each morning, offering the latest social and political news, along with stories that bring the most relevant events from Andalusia directly to the audience.
Hoy en día Captivates Andalusian Audiences
With an average share of 12.3% during March, Hoy en día wraps up the first quarter of the year with numbers that solidify its leadership in the morning time slot. On Tuesday, March 11, the show achieved its second-best result of the year with a 16.1% share and 289,000 unique viewers (AA), further establishing itself as the leader in its time slot. The following day, the show maintained high numbers, ranking third in its audience with a 15.6% share and 218,000 unique viewers.
Toñi Moreno and Ana Hinojosa continue to captivate viewers with emotional stories, such as that of Pepe and Lucía, two close friends who met during a chemotherapy session and remain inseparable months later.
The recent ratings once again highlight the strength of the morning program produced by Secuoya Studios' Unscripted division, blending information with entertainment and positioning itself as a trusted option for Andalusian viewers who tune into Hoy en día every morning, Monday to Friday, starting at 09:50 AM.
Mesa de análisis Breaks Records
On March 20, the program produced by Secuoya Studios achieved its best rating of the year with a 10.9% share, just ten days after breaking its own record with a 10% share, matching the network’s daily average. During the broadcast, which focused on topics such as increased military spending and the devastating effects of the storm in Andalusia, a total of 356,000 viewers watched Mesa de análisis at some point during the show, reflecting its growing audience.
Secuoya Studios continues to celebrate the success of Hoy en día and Mesa de análisis, which have now surpassed 1,000 episodes since the start of the season and will keep connecting with Andalusian audiences thanks to their mix of quality information, entertainment, and relatability.
